Wednesday, 30 October 2013

Rat & Boa

For this module I have decided to create an event/lookbook for an online company called Rat & Boa. The company are currently using bigcartel.com as an outlet to sell garments and accessories.

The founders of the brand Stephanie Bennett & Valentina Muntoni established the company in the North East of England. 

Rat & Boa is for the lovers, daredevils, women of the night, believers and free spirit.

The brand currently only advertises using online social platforms such as Tumblr, Facebook and Instagram. Taking advantage of social platforms by advertising new garments available on the their online website, re-stocking dates for the website, competitions where they get followers to like and re-post images to be in with a  chance to products from the online site.

They tend to restock new stock at least once a month, when they do re-stock the product range tends to be high in demand and is sold within hours of being updated.

Aims to encourage individuality, expression and be a free spirit. 

Handmade products, festival wear, bohemian, vibrant, sheer, 

Dip dyed, marble effect, crochet, printed

14,000 Instagram followers 

8,168 likes on Facebook 

941 followers on twitter








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